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Bachelor of Business Management (BBA)

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One of the most popular courses among the Undergraduate Management courses, as there is a tremendous vigor in the course curriculum. It exposes the students to the latest developments in the field of management and seeks to impart conceptual knowledge and analytical skills. The students get industry exposure through industrial tours and project report preparation. It offers specializations in various arenas to suits the palette of each student.

This course intends to present students with a definite and clear understanding of the different functional areas of economics, social and legal environment in which business functions in the real world. It gives an edge to the individual who wishes to become business executive, entrepreneurs and catapults him/her into a career in Management. This program provides the students the opportunity to pursue a career in industry as executives and entrepreneurs. It aims at developing the analytical, decision making and communication skills.

The course enables learners to learn business management, develop conceptual knowledge about the business environments, analytical and e-governance skills.

Some of the subjects covered in the course include Business Economics, Fundamentals of Accounting, Business Statistics, Organizational Behaviour, Human Resource Management, Corporate Accounting, Business Law, Law and Practice of Banking, Computer Fundamentals, Income Tax, Project Management and Management Information System.

In the final semester, students can opt for any of the following as elective subject:
Financial Markets and Services, International Finance, Cost And Financial Analysis, Portfolio Management, Product and Sales Management, Advertising and Media Management, Consumer Behavior, Services Marketing, Exim Trade, International Marketing, International finance, International HRM, Principles and Practices of Life Insurance , Principles and Practice of General Insurance, Actuarial Science and Risk management.

Specialization is offered in major functional areas of business, which include marketing, finance, international business, entrepreneurship, bank management, and transport management and computer application in business.

Besides the class room lectures, the students are taken to different industries to expose them to the actual business environment. For overall development seminars, quizzes, stock market simulations, and so on are held.

Career Opportunities:
The course is very beneficial for those who want make successful careers focused on Management. This course also serves as the alma mater to the MBA programme of most Universities. A student can also pursue MFA,MIB, M.Com, MTA and M.Phil programmes.

  • Higher Education leading to MBA, ACS, ICWA, CA
  • Job opportunities in entrepreneurship, Information Technology sector as well as financial service sectors like banking and insurance companies, Human Resource and IT sectors.

Candidate should have passed PUC or 10+2 standard or any equivalent examination.
Note :- With the medium of instruction as English, Students can choose additional language as English instead of regional language.

Click here for Course Structure And Content