• To promote quality research, academic integrity and publication ethics.
• To promote high quality publications in reputed journals that would help in achieving higher global ranks.
• To establishing a Moral High Ground intuitively driving every stakeholder to happily adhere to the highest standards and codes of ethics as stated.

Ethics refers to the moral principles that govern a person's behaviour or the execution of an activity by a person. Morality and Moral code/ standard/ principle/ ideal/ value etc are alternative expressions.
As to research Ethics mean purity of research activity, impartiality dutifulness to society/nation, absence of vices/ falsehood/ the presence of veracity/ relevance/ timeliness/ completeness/ transparency/ outcome and its permitted dissemination / attributed quality in every aspect.

Malpractice has different words such as ‘misconduct’, ‘unprofessional contact’, illegal instances, improper things, mismanagement and negligence. Misconduct could include any kind of favoritism/bias/misdeed, ‘unprofessional contact’ could include unethical, unprincipled, dishonourable, immoral, cruel or crude actions/ behaviours/ characters in exhibit by any one- the guide or scholar or both. Illegal instances are patently legally void or voidable. Improper things could include or may relate to data/data source/tools/analysis/reporting- intentional or inadvertent and the like that are of doubtful character or somewhat offending type without authenticity, or so. Mismanagement could relate to resource deployment including funds and
include inefficiency in schedule/place/pace of execution and the like.

Plagiarism means copying, stealing, lifting, and paraphrasing is punishable offence if proved. Plagiarism indulgences in effect result in presenting someone else’s work, revelation, findings or ideas as one’s own work/ revelation/ findings/ ideas either with or without the original author’s consent. Even if the original author permits another to use the former’s work/ revelation/ findings/ idea as that of the latter, it is plagiarism; it is offence akin to impersonation. But quoting appropriately the work or ideas of the original researcher is not plagiarism, subject to, however, copy-right violation if any.